MODEL ETIQUETTe 2026

class in session June 2026

Makaela Heard

My mission

At 22 years old I dropped out of Texas State University with one semester left. After walking into a Wilhelmina open call during 2016 Spring Break, my life changed forever. A few weeks later I was a signed model. I had written down “I am a Wilhelmina Model.” I believed in myself, prayed and had put in the work to build a reputable portfolio. I was fortunate to have incredible opportunities to work for popular brands- from working with Skechers, a Nike Jordans Commercial, walking a runway show and being featured in Vogue, and signing with Wilhelmina NYC. On the other hand, I had no guidance or prior experience in the modeling industry. From expectations, social behaviors, dealing with agents, castings/auditions, posing and what to expect on set etc. I was thrown out to the wolves to navigate the modeling industry with no mentorship. There were many times I struggled, and in a competitive industry I longed for guidance. I learned thru experience, trial and error and watching my peers.

I am passionate about protecting the children and understand that their foundation starts early. My “Model Etiquette” classes are intended to educated and prepare kids on the reality of the modeling industry, the self love and confidence it takes to succeed, the mindset and behaviors it will take to get there. I will teach them how they too can start their modeling career. My goal is to equip their minds with the tools and knowledge to stand strong within themselves and conquer their dreams. The modeling industry can open so many doors to discover your gifts & talents. As I am also an actor, I found that I love acting thru modeling. Your dreams are unlimited and possible. I want every child to know that. Come join me and my special guests this summer for a fun, wonderful and fulfilling learning experience.

Brands i’ve Modeled for

Commercials

Model Etiquette Class
$300.00

Join me as I host a class focused on Model Etiquette. Designed for kids 9-18 years old, This class is based around teaching self love, confidence, mindset, behavior, defining your talents and insights on how to navigate the modeling industry. My passion is to help children prepare and know the modeling industry before entering a world that can be intimidating. I became a model at 22 years old with no former experience or mentorship- so I strive to help others achieve their dreams . Joining alongside me are my special guests- professional Actor and Make Up artist Aarin Cummings and Bobbie Riley. Aarin will share her expertise on acting and the commercial market. She will offer great insight on what is expected as an actor, how to behave on set, what happens behind the scenes, and how to get representation. Bobbie will be teaching you her expertise and tips on how to take care of your skin, how to prep your skin for a shoot, and insight on basic hygiene routines to better your self care and wellness. We will have a runway show, photo ops, and gifting for the kids. Snacks and beverages will be provided, and we will end with a pizza party!

Model Etiquette Class With Headshots
$400.00

Join me as I host a class focused on Model Etiquette with TWO COMMERCIAL HEADSHOTS included. These photos will be shot by Justin Jackson. Designed for kids 9-18 years old, This class is based around teaching self love, confidence, mindset, behavior, defining your talents and insights on how to navigate the modeling industry. My passion is to help children prepare and know the modeling industry before entering a world that can be intimidating. I became a model at 22 years old with no former experience or mentorship- so I strive to help others achieve their dreams. Joining alongside me are my special guests- professional Actor and Make Up artist Aarin Cummings and Bobbie Riley. Aarin will share her expertise on acting and the commercial market. She will offer great insight on what is expected as an actor, how to behave on set, what happens behind the scenes, and how to get representation. Bobbie will be teaching you her expertise and tips on how to take care of your skin, how to prep your skin for a shoot, and insight on basic hygiene routines to better your self care and wellness. We will have a runway show, photo ops, and gifting for the kids. Snacks and beverages will be provided, and we will end with a pizza party!

Meet the guests

Presenters

BOBBIE RILEY

@heyyaarin

I was born in New York and raised in Virginia Beach, in my late teenage years, I relocated to Los Angeles where my passion for beauty and artistry was shaped by the vibrant culture of entertainment industry. My journey began behind the scenes, assisting some of the industry’s most esteemed makeup artists in TV, film, and on editorial productions—honing my craft and developing a deep understanding of how beauty translates on camera.

With 14 years of experience, I’ve mastered my signature Hi-Soft Glam™—a fusion of soft natural beauty with bold statements—creating looks that feel timeless yet modern. My work spans red carpets, editorial shoots, music videos, and high-profile productions, with a strong focus on elevating artists, brands, and entrepreneurs through both beauty and creative strategy.

Beyond the brush, I am passionate about mentorship, innovation, and refining industry systems, working with brands and creatives to craft seamless, high-level beauty experiences. My expertise has led me to collaborate with IPSY, Danessa Myricks Beauty, CVS Beauty, Yahoo! Beauty, and I continue to push the boundaries of artistry and business in the beauty world today.

Aarin Cummings is an American actor, author, entrepreneur and speaker based in Los Angeles, CA, known for national commercials, campaigns and advertisements, has become a familiar trusted face. She also founded of The Womens Club, a community that assist women in holding themselves accountable for the trajectory of their lives. She began public speaking with Baltimore city public school students 15+ years ago and now speaks to all ages, genders, ethnic backgrounds and her message has remained the same, live fearlessly great through love!

@bobbierileybeauty

JUSTIN JACKSON

@J3COLLECTION

AARIN CUMMINGS

what to expect

Activities and Itinerary

10:00 AM

2:30PM

11:00AM-1:15PM

Red Carpet Step & Repeat

2:30PM-4:00PM

(During presentation)

Presentations By Professional Model, Actor and Make Up Artist to Educate & Prepare our Future Models & Actors

Journal Prompting & Positive Affirmations

Kids Runway Show

(Upon arrival)

2:45PM pizza arrives

Pizza Party

Gifting For the Kids

Touch Ups For Headshots (no make up)

Professional Headshots (if purchased)

1:30PM-2:30PM

Shop My Book “Manifesting fashion: A guide to becoming a professional model”

“Manifesting fashion:

A Guide to becoming a professional model”

Available on Amazon.com

https://www.amazon.com/Manifesting-Fashion-Guide-Becoming-Professional-ebook/dp/B07HWM8SNM

Contact Us

Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!